All very noble but...

Haven't you forgotten about the first chain on Church St. No one mad much of a fuss. Fresh & Wild are part of The Whole Food Company, a huge American chain. Are we now just being selective?

To be honest I don't want to see another Starbucks on Church St, but the campaign should have started with Fresh & Wild. Now they have slipped in, it only too easy for the likes of Nando's to do the same.